Look how cute he is! And he doesn't even have a chocolate chip eye or hooves yet! This gingerbread moose is a perfect example of the power of cute.
Much like a sound byte is a memorable moment in a speech or presentation, a simple but cute cookie can leave a lasting impression at a party.
Think I'm joking? I know this from experience. One night I took a plate of snowflake cookies to a book club meeting. I made a simple powdered sugar frosting and frosted the snowflakes in different shades of blue - starting with white and every few cookies, I'd add a drop of blue food coloring to make the frosting a shade darker. Plain sugar cookie dough, Plain frosting, blue food coloring. Simple, but beautiful.
This was at least 8 years ago and I every so often someone in the group reminds us of those beautiful cookies, the most recent mention was last month! It makes me feel good to know that something I baked gave them a moment of delight.
The power of cute is keeping it simple. Gingerbread is brown. Moose are brown. That is all you need to know to make an impact. If I recall, I found the moose cookie cutter in a set sold at IKEA.