Missoni: Target: 20 Year Anniversary Collection

How do I love Target...let me count the ways. I have been a huge fan of the Target designer series since it's inception. I remember buying my parents the Michael Graves knives & knife block 20 years ago, knowing that they would love it.

I have been buying pieces selectively whenever Target had special collaborations. I love displaying them throughout my house at different times of year. Above is my new Missoni tray on an ottoman in my family room. I want everyone to realize how effective a $20 item can be. I was thrilled that it was designed to match the 3-piece tray I bought 8 years ago. Follow this link to read my blog post from way back when and see my home and how this 3-piece tray complemented my décor when I lived in Michigan.

copyright 2011 Anne Reeves

For the gardeners reading this, the magnificent milk chocolate-colored roses in the vase tray are Koko Loco by Weeks Roses.

#seattleblogger #target20 #missonifortarget #missoni #interiordesign #finddelight 

Missoni 3 Piece Tray

Acorns and Arrows.  The table in my entryway has a lovely Native American feel thanks to my Missoni For Target 3-piece tray.

What I like about this piece is that it is made of ceramic.  Certainly substantial enough to serve food on a Thanksgiving table or cocktail party buffet.

And as I was describing it to someone, I realized that the colors are: black, white, taupe, caramel and...well...acorn!  Look how perfectly these real acorns match the softer hued stripe.

If I hadn't been so rushed (I was part of the early morning Missoni For Target sell-out), I'm not sure that I would have chosen a piece with a pattern this bold.  But the fact that it was made & sold in 3 pieces spoke to me and I just didn't want to miss out.  I felt that my white (with touches of black and green and brown) living room could support it, and I was right!

By keeping this knock out on the front table (just behind where this photo was taken), your eye has a chance to take in the pattern on the white table and see the colors reinforced in the room behind it.  Can you see how it would work?  I love it. 

Missoni For Target

I got some!  You know that I am a collector at heart and I just could not pass up a chance to have a piece of the limited edition collection of Missoni for Target.

In a nutshell, Missoni is a family-owned Italian fashion house that is famous for its use of color and zig zag stripes in high end knitwear, such as sweaters and sweater dresses.

I had gone to a Target a few days before the launch to see if any of the locations were setting up and displaying items for sale early, as many did when the John Derian collection was released.  I got a few pieces that way and was hopeful.  No such luck.  I was told by a really sweet salesgirl that 8 o'clock on the 13th was when to come back.  I took her word for it and showed up at my local Target (rumored to be the highest volume Target in the state) at 7:45 AM.

Holy cow!  60 people were in line with me.  I had no idea that anyone would show up - I just thought it would be fun to see the display fully-stocked and as Missoni/Target intended it.  Well that didn't last long.  The clothing section was sold out at 8:08 AM - no joke.

Thankfully, the fever was for the clothing first (naturally, since that is the brand's genesis) so I was able to go to the housewares department and put the pieces that I wantd into my cart.  I love love love what I got, I mean, look how perfectly the sweater-style ceramic platter looks in my family room.  No decorating required!  I'll showcase other pieces this Fall as I use them around the house.

I do, however, feel disappointed that others didn't have the same chance to shop the collection.  I saw many women who were grabbing clothing indiscriminately to shove in their cart and sell on eBay later.  Despicable.

But I have hope.  I hope that Target will place a re-order for the collection and that stores will eventually get replenished (even if it takes months) so all shoppers at all times of the day can have a little piece of this cute and (historically popular!) collection.  And I also hope that Target will impose a 20-item limit at checkout for special collections.  I know that the heart of retail is sales, but I believe that the Target customer has to be given a fighting chance against the resale vultures.

I want everyone to have delight.