Lilly Pulitzer animal crackers

I consider myself to be a pretty observant shopper, but even I am impressed that I noticed this Lilly Pulitzer packaging in the cracker aisle of Target!

I certainly wasn't looking for anything "super cute" while I was stocking the pantry, but there it was. Who wouldn't want to pull this out of their straw beach bag? A perfect Summer snack - and so Lilly.

Barnum's Animal Crackers and Lilly Pulitzer have teamed up during the "Year of the Tiger" to raise awareness of the World Wildlife Fund. In honor of this collaboration, Nabisco's Barnum's Animal Crackers will donate $100,000 to support the World Wildlife Fund's tiger conservation work. Love it!

And yes, I've eaten a giraffe, rhinoceros and monkey since this post started.